Digital Marketing Blogs

5 Tips to Use ChatGPT for Content Writing – Blog Posts

Alright, let’s accept this. Most successful professional content writers in the world are using ChatGPT for content writing. Be it researching information or writing creative ad slogans, conversational AI technology is at the forefront. Sometimes it can be more creative than human beings. As a result, content writers think of it as a threat to […]

What Is SEO Content Writing? How Can You Become an SEO Writer?

When it comes to the SEO departments, content is king. However, this doesn’t mean that just any type of content can do good for SEO. SEO writing is a very specific niche that requires a significant level of understanding in terms of keywords and SEO optimization. It honestly requires a mastery of keyword research, copywriting, […]

What is DeFi?- A Beginner’s Guide

DeFi – short for “Decentralized Finance” – is a blockchain-driven alternative to traditional financial services. In the world of DeFi, financial products, such as loans and investments, are delivered exclusively through decentralized digital assets and smart contracts that are open source, accessible and transparent. As of January 2023, more than 6.5 million people worldwide are […]

What Are 7Cs of Marketing and How Do They Relate in this Digital Era?

There was a time when marketing teams promoting services used to focus on the 7 pillars of marketing – Product, Price, Place, Promotion, People, Process, and Physical Evidence. But with the advent of the digital element of marketing, things have changed. Even Philip Kotler, in his recent book Marketing 4.0, explained how the 4Ps of […]

A Detailed Introduction to TOFU and BOFU Content Types

Content is essential for successful digital marketing, as it allows marketers to reach their target audience and facilitate brand communication. In addition, content serves as a way to inform, educate, engage, and inspire potential customers while also helping brands to build trust and establish credibility. It also helps to draw attention from search engines and […]

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