content marketing | Freelance Content Writer

A Detailed Introduction to TOFU and BOFU Content Types

By Madhukar JangirPosted on December 17, 2022Posted in Content Marketing, Content WritingTagged content marketing, Content Writing

Content is essential for successful digital marketing, as it allows marketers to reach their target audience and facilitate brand communication. In addition, content serves as a way to inform, educate, engage, and inspire potential customers while also helping brands to build trust and establish credibility. It also helps to draw attention from search engines and […]

4 Content Marketing Team Roles – Writer, Editor, Strategist, and Marketer

By Madhukar JangirPosted on November 3, 2022Posted in Content Writing, Content Marketing, SEOTagged content marketing, content team, Content Writing

Content marketing is the buzziest marketing technique right now and will only continue to grow; for a good reason, too. Content marketing works – especially when it comes to B2B businesses. According to a study by Convince and Convert, organizations that take a content-driven approach see a 41% increase in leads and a 16% increase […]